2017 Content Marketing Report

2017 Content Marketing Report

2017 Content Marketing Benchmark Report This is the best content marketing study I’ve seen so far in 2017. Lots of data, short on verbiage – just the way I like it! Read this post for a quick summary or to view the entire report click on the image or click...

B2B Social Selling & Marketing Strategy

By Phil Morettini, PJM Consulting As we sit here in 2017, sales and marketing is still the same – and totally different. In my long career the actual fundamentals of sales and marketing haven’t changed a bit (contrary to the belief of some). However, the platforms,...
Hiring the right B2B marketing director

Hiring the right B2B marketing director

Today’s B2B marketing director must know about marketing technology. No less important is measuring marketing effectiveness. We believe these are two essential skills for today’s marketer. A Recent Experience In helping a client interview candidates, it...